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Alphabet: The Empire of Interfaces

Alphabet: The Empire of Interfaces

Alphabet: The Empire of Interfaces

Google began with an ambition that now appears almost modest in light of what it became: organizing the information available on the Internet. A quarter of a century later, Alphabet no longer merely organizes that information. The group helps design the processors that compute it, owns the infrastructure that carries it, trains the models that interpret it, controls several of the software environments through which it is accessed, and operates some of the largest systems through which it is monetized.

by Atlas Limits Research DeskSeptember 7, 202619 min read
Analysis

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Apple: From Steve Jobs’ Empire to Tim Cook’s

Apple: From Steve Jobs’ Empire to Tim Cook’s

On August 31, 2026, Tim Cook posted a few lines to bid farewell to the Apple community one last time as chief executive.

by Atlas Limits Research DeskSeptember 1, 202612 min read
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NVIDIA–Hugging Face: When Open AI Meets the GPU Empire

NVIDIA–Hugging Face: When Open AI Meets the GPU Empire

For several years, competition in artificial intelligence has been portrayed primarily as a race between models. OpenAI, Google, Anthropic, Meta, followed by a new generation of American, European and Chinese players, have competed over scale, performance, cost and capability. Ye

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SpaceX: The Infrastructure of a Private Space Power

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The Economics of Sport: When Competition Becomes a Global Industry

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